It’s great to watch movies set in your hometown.For many of us, Free Willyis a childhood favorite. This Sept. 22nd, when attending the #OregonMade film event, pay close attention to the implicit biases that show up in this film. The last time I watched “Free Willy” two scenes left me shaking my head in disbelief.How had I not noticed these scenes before?Today, it’s my job to turn a critical eye toward all media and unpack biases. Continue reading... “Media Bias? Creator Bias?: “Free Willy””
Seasoned photographer and musician, Jon Deshler has taken over the Mt Angel Theater & Studio. A unique 3000 sq ft space in a special town, built out by a novel local, his friend – Stu Rasmussen. Deshler once owned and worked out of what is now the Coopers Hall in SE Portland and has for a time been working just outside of the Portland metro area south of Oregon City in the beautiful countryside of the north Willamette Valley. Having collaborated with Rasmussen over the last twelve years on myriad projects, the two became friends and supporters of each others endeavors. Continue reading... “Mt Angel Theater Studio & TUNE TOURS”
Congratulations to Hinge on their recent CG stop-motion style Alpenrose’s spot, ‘Keep Portland Small’ on winning multiple Addy’s last week – in particular, a Gold in Animation/VFX/Motion Graphics Elements of Advertising/Animation!
The spot tells the story of the Alpenrose Dairy and its milk deliveries, starting with their beginning in 1916, and the growth of the once-little town of Portland, Oregon.
Hinge Digutal and CMD teamed up to create a charming stop-motion style CG animated campaign, Keep Portland Small, for Alpenrose’s new home delivery service. The spot tells the story of the Alpenrose Dairy and its milk deliveries, starting with their beginning in 1916, and the growth of the once-little town of Portland, Oregon. A miniature world builds and grows in front of our eyes, bringing to life the relationships between the delivery people and their communities, as well as the ups and downs of living in a growing city.
Hinge Digital has been busy creating a number of Covid19-related spots including, “Unite in Gratitude” for Omnicom Health/Pfizer/Merck that was finished in June and launched a few weeks ago. Mark Axton, Hinge Senior Producer, said, “It is a tribute to front line healthcare workers, combining Live action (stock footage) and our photorealistic CG/VFX Gratitude Flag. Hinge created and animated the CG flag and composited it into the shot.” Continue reading... “Hinge Digital Creates Covid-19 Spots”
Many, well-deserved congratulations to Mike Floyd – Honored by the California On Locations Awards as, “Location Manager of the Year’!
