Hinge Digital has been busy creating a number of Covid19-related spots including, “Unite in Gratitude” for Omnicom Health/Pfizer/Merck that was finished in June and launched a few weeks ago. Mark Axton, Hinge Senior Producer, said, “It is a tribute to front line healthcare workers, combining Live action (stock footage) and our photorealistic CG/VFX Gratitude Flag. Hinge created and animated the CG flag and composited it into the shot.” Continue reading... “Hinge Digital Creates Covid-19 Spots”
The Ad Council jumped at the offer from Portland creative agency, Hinge Digital’s offer of a pro-bono PSA for parents and children. Hinge worked with the American PSA nonprofit Ad Council, and in partnership with the Centers for Disease Control and Prevention, and US Department of Health and Human Services to create a campaign that educated parents and their children on how to stay safe as they navigate COVID-19’s challenges. Hinge’s Roland Gauthier talked to Cospective about their “rapid two-week production schedule, and how the Portland team stayed connected with the PSA’s NY-based agency creatives” to achieve their final result – the “Stay-Here-O’s. Continue reading... “Hinge Digital Creates PSA For Ad Council So Parents & Children Can Stay Safe As They Navigate Covid-19”
Blizzard and Hinge teamed up on cinematics and loading screens for Warcraft 3 Reforged. First, they reimagined the epic battle between Arthas and Illidan – the first 30 second teaser was unveiled at BlizzCon 2019 to excited fans! They also remastered the classic Warcraft 3 cinematics scenes to look great in HD. Finally, they brought 2D game art to life in campaign loading screens. It was an awesome collaboration for a huge game franchise!
Continue reading... “Hinge Announces Growth & Expansion With New VR Division & Team Hires”
It’s been nearly a year since Adult Swim Toonami team tapped Hinge‘s Portland-based studio to produce show bumpers and the season finale of Toonami Intruder II, where the show’s venerable host TOM, and his AI co-host SARA, crash land on an unknown planet to find a new base of operations. The episode had something fun for both the hard core fans (who’ve enjoyed the show since it’s beginnings in 1997) as well as the casual viewers. If you want to see the finale again, here it is in full, thanks to our friends at Adult Swim. Continue reading... “Adult Swim & Hinge Team Up For Toonami”
The anthemic “This is Inspired Health” :60 commercial was directed by Hinge Director Slater Dixon to launch Florida Hospital‘s new campaign. The Hinge team shot the spot in Florida, and did the Post in Portland. Learn more at hingedigital.com. Continue reading... “Hinge Produces Launch Spot For Inspired Health Campaign”
Inspired by Jamba Juice, the Hinge creative team developed this delicious and fun all-CG spot, featuring cinematic camera moves, dramatic lighting and exploding cosmic fruit, uniquely blended to perfection.
Fruit! In! Space!
After our success creating a foodscape of fruits and vegetables for NVIDIA, our team here at Hinge Digital was inspired by Jamba Juice to create a whole universe of fruit juice. We wanted to build on their existing name recognition, but expand the brand’s appeal to a younger, tech-savvy, science-fiction audience and exploit the natural beauty of both natural fruit textures and outer space. Continue reading... “Hinge Digital: Fruit! In! Space!”
Hinge, Blind and Michael Schrom teamed up to create these mouth watering spots for the Dunkin’ Donuts Bakery Series campaign.
View the other two spots on Hinge Digital’s website: http://hingedigital.com/projects/dunkin-donuts-bakery-series/
Client: Dunkin’ Donuts
Agency: Hill Holliday
Creative Direction: Blind
Creative Director: Greg Gunn
Executive Producer: Amy Knerl
Project Manager: Bridget Carroll
Compositor: Lawrence Wyatt
3D artist: Hao Cui
Post Production: Hinge Digital
Executive Producer: Roland Gauthier
VFX Supervisor: Michael Kuehn
Production Manager: Tiffany Navarro
Modeling: Josh LaFayette
Look Development: Jonathan Beals, Tyler Kenworthy
Lighting: Jonathan Beals
Compositing: Tom Burney, Terell Seitz
Table Top Director: Michael Schrom
Color Correction: Nice Shoes Continue reading... “Hinge Digital’s New Spots for Dunkin’ Donuts”