This year the People’s Coast Summit 2023, took place in Astoria, Oregon. Hosted by the Oregon Coast Visitors Association, Erik Nachtrieb (CEO, SetJetters) was invited to present a keynote address on Film Tourism, and how travel organizations can embrace this growing tourism sector. The Oregon Film Trail is partnered with SetJetters to raise Oregon’s filmed history profile, both within our Oregon communities and beyond the state boundaries.
Below are some key takeaways from Nachtrieb’s presentation:
Continue reading... “Film Tourism On The Agenda At The People’s Coast Summit, Astoria”
- Film tourism is a $66B dollar industry and is described by Expedia Group as the new direction of travel.
Today, Kristi Turnquist (OregonLive) shone a light and some insight on “set-jetting” (film tourism) in Oregon with two pieces; one on the popularity of the Oregon Film Trail, and the other highlighting the important economic benefits of film tourism for the state.
Last year, Expedia announced that its research showed that set-jetting would be an increasing trend to watch in 2023 and confirmed that “streamed movies and TV shows are now the top sources of travel inspiration (40%), outpacing the influence of social media (31%). Continue reading... “OregonLive Details Popular Oregon Film Trail And Economic Benefits Of Set-Jetting”
In recent years, Film Tourism is growing into a more robust niche sector of cultural tourism, and remarkably Oregon has hundreds of incredible locations that have starred in films, TV series, and shows, as well as commercials. The Oregon Film Trail has been slowly rolling out more and more trail stops that highlight our State’s contribution to the film industry. Historic Brownsville was one of the first towns to welcome Oregon Film Trail signs in recognition of its contribution to the film, “Stand By Me “. Continue reading... “Stories From The Oregon Film Trail – Film Tourism Is Thriving In Brownsville”