Earlier this year, Portland, Oregon-based motion graphics studio Cardboard Castle delivered a bumper for the Food Network’s Iron Chef America program. The spot featured a cross-promotion with the 2013 Kia Optima Limited and gave the studio a chance to work not only on the animation, but on the actual creative for the concept, including the copywriting, casting, and overall design. It is now available to view online.
For a more detailed breakdown of the work that went into the piece, check out the Cardboard Castle blog.