April 18, 2016 (PORTLAND, OR) Introducing Steve the Spokestopus. He’s a new animated super fan created by content production studio HouseSpecial for CustomInk, the leading provider of custom apparel and accessories for groups and communities. The multi-spot campaign is a collaboration with Los Angeles ad agency SUPERMOON (SUPERMOON.com) and debuts this month on broadcast and digital media platforms.
HouseSpecial’s Mark Gustafson (Fantastic Mr. Fox, Planters Mr. Peanut, Häagen-Dazs) helmed the spots and teamed with SUPERMOON’s Executive Creative Director and Partner David DeRoma to refine the initial scripts and develop the Steve character for animation. Continue reading... “HouseSpecial Brings CustomInk’s ‘Spokestopus’ To Life In Stopmotion”