Hinge Digital Brings the Carfax Car Fox to Life in CG
When Zimmerman Advertising approached Hinge Digital to bring the beloved Carfax Car Fox to life in CG, we jumped at the opportunity to apply our extensive experience in character development, animation, and visual effects to a national advertising campaign.
Building on a collaboration of several years on over 30 animated commercials, Zimmerman and Hinge began Car Fox’s character development in 2011. Working very closely with the agency and Carfax, Hinge created the spokes-character in CG to seamlessly integrate into the live-action.
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