AdWeek gave a well-deserved shout out to Kamp Grizzly this week, calling them the agency that makes “disruption a part of every creative brief.” Kamp Grizzly is a “a full-service immersive studio” based in Portland and New York, that places film production at the core of their work.
#OregonMade R2C, Portland’s largest creative agency, (with offices in Portland, San Francisco, Providence, R.I and Philadelphia) has landed the job of media partner for the online loans company, LendingTree. The Portland Business Journal noted that AdWeek reports indicated that LendingTree had a media budget of $126.5 million in 2016. R2C will be servicing part of that budget.
R2C, founded in 1998 by Michelle Cardinal and Tim O’Leary, is a data-driven creative media agency. They will be handling media planning, buying and TV and radio analytics for LendingTree. Continue reading... “R2C Group Lands LendingTree”
As many of you know, The North Face launched a new “Ventrix™” jacket this fall and in collaboration with musician Maggie Rogers, produced an interactive digital outdoor/music themed campaign film, mostly shot here in Oregon. In case you missed it, here is some back ground on the film – The North Face teamed up with Rogers around the release of her newest track, “Split Stones” for what was called “The Release Project.” The project simultaneously unveiled the Ventrix™ jacket’s heat release technology and the release of Roger’s new track – the immersive digital experience allowed Roger’s new track to be revealed through movement with your smart phone – the more you moved, the more layer’s of Roger’s song were released until the entire track was revealed. Continue reading... “Ventrix™: The North Face + Oregon Locations – A Perfect Campaign Film Match!”
BENT’S ROB SHAW COLLABORATES WITH ARTIST AMANDA VISELL FOR HONDA’S ICEBERG
In support of the launch of the 2018 Honda HR-V, Northern California Honda dealers partnered with Baker Street and Bent Image Lab to produce four millennial-focused broadcast spots for their “#Adulting” campaign. With this demographic in mind, Bent Director Rob Shaw envisioned a stylized production featuring the functional attributes of the latest Honda line. To inspire the millennial mind, the art direction and actor’s performance in this socially-driven campaign would be both playful and versatile. Continue reading... “Bent Collabs With Vissel for Honda’s Latest Millennial Campaign”
My name is Steve West and I am new to “The Confluence” but not new to making film in Oregon. I am located in La Grande and for the last fourteen years we have produced episodic adventure based outdoor television for The Outdoor Channel, Sportsman Channel, and other networks. However in the last two years we have started a more well rounded media house with documentary projects, commercials, and producing television for other people and companies.
Design Lab Director Solomon Burbridge crafted two :15 second energetic, stop motion spots for the 2017 Keno “Bulls Eye” campaign in collaboration with the creative team from Pollinate.
Burbridge guided his team to blend visual influences from classic musical dance numbers of Busby Berkeley with contemporary motion art.
The first thing you notice is the energetic, playful feeling of the spot, syncopated to a driving club beat: